Once a month, a bunch of food-obsessed friends transform a one-bedroom apartment in Brooklyn into a fully immersive dining experience for 20 guests. The Partners New York team have created an identity that captures some of the quirkiness, fun and DIY passion of the underground supper-club.
Cultural TV channel ARTE has unveiled a new brand identity, created by The Partners and Lambie-Nairn. The new on-air and online look is inspired by a scenographic interpretation that reflects ARTE’s remit to be a cultural channel for Europe - ARTE as a cultural magnet.
With the Brexit decision throwing a new light onto where Scotland feels its heart lies, our strategist Sam Evans explores an alternative version of what an independent Scotland could stand for in the 21st century.
Branding was born to make things simpler. A collection of clear signs, telling a focused story, replacing complicated explanation. Our Head of Strategy Uri Baruchin explains why brand strategy needs to return to radical simplicity.
METI says [hello, universe] with a new identity designed by The Partners, that reflects the humanity at the centre of its mussion.
The global children’s charity Theirworld has launched an ambitious campaign, created by The Partners in collaboration with other WPP agencies, to expose the hidden values and behavioural codes of gender inequality.
Our CEO, Jim Prior, shares his leadership lessons with Management Today, encouraging businesses that aspire to be like Apple, Google, Tesla or Amazon to put creativity at the core.
Our Singapore MD, Anant Deboor, explores those shining stars that have borrowed from and enhanced the story of Australia.
Our Singapore Design Director, Scott Lambert, shares the mystery, inspiration, and adventure behind the 'most crowdfunded book in history: Goodnight Stories for Rebel Girls.
Our new research on the State of Britishness in Branding explores the crisis in modern British identity post-Brexit and examines consumers' and marketers' attitudes to the value of national provenance today.
We are proud to share our new brand for Tehnosila, Russia’s largest technology retailer, has launched in St Petersburg last month.