Identity Live: top tips from our Singapore MD, Anant Deboor, for broadcast media organisations that want to stay relevant in the age of 'alternative facts'.
Our Creative Director, Nick Eagleton, shares his 'tools not rules' for having great ideas.
Our strategist, Sam Evans, talks about why leaving the Single Market means British brands will need to work harder to prove their worth to consumers.
Our head of strategy, Uri Baruchin, on three trends that can make marketing better in 2017 and beyond.
We’ve compiled a list of our favourite creative and strategic books for you to peruse at your leisure this year.
Our CEO, Jim Prior, shares his hopes and thoughts on why the inherent ambition of the vast majority of humanity is to create not destroy.
Five lessons from #UpForSchool, who gave the brand away to create a true global movement that inspired 10 million people take action.
Our CEO Jim Prior writes in The Institute of Directors' Growing Business Handbook on the fundamental value of brand and creativity to the business growth.
Businesses are always looking for new competitive advantage and have started to catch on to the employer value proposition (EVP) as an attractive differentiator.
This year’s political campaigns hold an ugly mirror to marketing. Head of Strategy Uri Baruchin dicusses how politics are embracing the bad habits marketing is trying to leave behind.
'Your career path becomes something you shape yourself, it becomes more about the journey you make and the things you learn along the way', writes our Head of Strategy, Uri Baruchin, for Virgin.com
Associate strategist, Sam Evans, discusses the recent public spat between Unilever and Tesco over the price of Marmite and argues the potential effect – real or not – of the current currency crisis.
In the aftermath of the second presidential debate, our NY ECD, Nick Clark, takes a look at the tumultuous show that is Trump’s campaign and see what we can learn from it from a marketing perspective.
Recently our strategy director Anupam Yog spoke at the LBO Infrastructure Summit in Colombo on branding the nation. Here, Anupam shares his thoughts on the opportunities for the brand Sri Lanka.
Associate Strategist Sam Evans talks about the splintering of British consumers post-Brexit and the complexity, British brands now face with traditional target markets.
Our strategy director, Anupam Yog, talks about the enduring idea of freedom, problem-solving and re-positioning India as the World's Fastest Growing Free Market Democracy at the World Economic Forum in Davos.
Head of Strategy Uri Baruchin tells The Huffington Post why it's time for marketing to wean itself off toxic masculinity, and why the change will be even slower than shifts around femininity.