What began as a brief for a humble screensaver has become the biggest green initiative of its kind in the world. When Deloitte asked us to design a corporate screensaver our response was that screens don’t need saving any more, but with 185,000 people they could save something much bigger. Screensaver became PlanetSaver – an energy-saving application that automatically shuts your screen down when you’re not using your machine.
PlanetSaver quickly gained over 70,000 users linked to a live worldwide database, and has saved a total of nearly 80 megawatt hours of energy. That’s enough to keep the Eiffel Tower lit for five days.