Packaging the idea - a true story

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Our Design Director, Kath Tudball, will be speaking at this year's inaugural Pentawards Conference at Packaging Innovations London, encouraging brands to look at packaging as an opportunity to tell an authentic story in her talk Packaging the idea - a true story.

The Pentawards, now in its 11th year, is the leading worldwide competition devoted exclusively to packaging design in all of its forms. 

As Platinum award winners in 2016 for Argos' Simple Value and a finalist for this year's Pentawards, Kath will draw on The Partners’ experience transforming Argos' own brand product offering.  She will also explore how we brought the magic of luxury hotel The Connaught to life in bespoke artwork and branded products; and tell the story of our project shortlisted for this year's Pentawards - London Cru, for which we developed a new identity for its latest range of wine that maps out the urban roots of London’s first winery. 

To attend Kath's talk, register here